Digital marketing consultants recommend WooCommerce and Shopify as two possibilities for building an online store. But, if you’re choosing between WooCommerce and Shopify, how do you know which is better? Digital platforms usually come with a set of standout qualities and some drawbacks. The most important thing is to ensure that the platform you select has all the capabilities you need.
Running a business online is not conditional on one component, but it’s a sum-up of different tools and elements. But the most important key factor is an e-commerce platform. Undoubtedly, the e-commerce business is an expanding area, but there is a lot of space for potential growth.
Shopify and WooCommerce are the two most popular eCommerce platforms, each with its own set of benefits and drawbacks. When you choose the right eCommerce platform, you will also be needing the eCommerce website development services to develop and maintain the platform.
Shopify vs WooCommerce: An Overview
Before we start with our in-depth comparison of the two most popular eCommerce platforms on the internet, let’s go over the basics and highlight their differences.
What is Shopify?
Shopify is a full-featured e-commerce platform. It is an all-in-one plan that helps you launch, grow, and manage a business. The Shopify plan includes everything, including hosting, security, and domain registration. You only need to buy the Shopify package, and you can start making money right away.
What is WooCommerce?
WooCommerce is a WordPress-based open-source eCommerce plugin. It enables you to run an online store using the most advanced content management system (CMS). Because WooCommerce is open-source, you can change any part of your business and add custom extensions. Before jumping to any conclusion, always consider expert advice that you can get from digital marketing consultants.
WooCommerce vs Shopify – Statistic Comparison
Statistics for WooCommerce
WooCommerce is used by approximately 3.5% of WordPress businesses, accounting for 11.5% of all WordPress websites, surpassing Magento, Shopify, and PrestaShop in popularity and usage.
WooCommerce Audience Base
WooCommerce is the most used module on the internet, with a 67% utilization distribution rate and 29% of all online retailers. WooCommerce is now used by 3,317,205 online websites, accounting for roughly 4.9% of the total business.
93.7% of all WordPress e-commerce sites use the WooCommerce plugin.WooCommerce is also used by 22% of the top one million e-commerce websites. On ThemeForest, one of the most popular sites, WooCommerce offers roughly 1.267 themes.
Popularity in Countries
With 175,598 users, the United States has the most extensive WooCommerce user base. The United Kingdom is another major WooCommerce user. Participants from Russia, Germany, Italy, France, Australia, Spain, India, and Canada. Apart from these nations, there are 392,447 users from the rest of the world.
Revenue Generation with WooCommerce
WooCommerce has the largest market share among the top 580 e-commerce systems and technologies. WooCommerce’s annual income peaked at 120 million dollars in 2020, compared to 0.5 million dollars seven years ago. WooCommerce would earn 35% more money than the rest of the world’s countries if it were a country.
Shopify has the highest conversion rates, averaging 4.29%, and receiving over 58 million visits every year. After Amazon and eBay, Shopify is the third-largest retailer in the United States.
Shopify’s Audience Base:
Shopify Plus merchants have seen a 126% increase in revenue year over year. The Shopify app store is used by 87% of merchants, who have an average of six apps installed. Shopify is used by 427,676 websites, while 5,300+ enterprises use Shopify Plus. 600,000 businesses in 175 countries rely on Shopify.
In 2020, Shopify generated $1.5 billion in revenue (during black Friday sales only). With a high sales volume of $870,000 per minute, the platform received 10,978 orders each minute.
Shopify made $100 million in revenue only from its app store. In its initial public offering, Shopify Inc. raised $131 million. Today, Shopify’s global sales are expected to be worth $200 billion.
Popularity in Countries
According to 2020 statistics, Shopify is gaining traction in some of Asia’s most populous nations. Following up with Japan, India, Malaysia, Philippines, Taiwan, Singapore, Cambodia, Indonesia, Vietnam, Hong Kong, China, South Korea, and even Thailand, there has been a +326% growth in Bangladesh.
Shopify’s life stories are currently found in the United States, the United Kingdom, Australia, Canada, Germany, France, the Netherlands, Brazil, India, and New Zealand.
WooCommerce vs Shopify – Industry Statistics
Here are some statistic comparisons for both in:
- IT & Technology industry, WooCommerce has 27561 users, and Shopify has 7114.
- Food and Beverage Industry, WooCommerce has 17029 users, and Shopify has 7766.
- Healthcare industry, WooCommerce has 16857 users, and Shopify has 4286.
- E-commerce and shopping industry, WooCommerce has 13895 users, and Shopify has 5727.
- Home and Garden Industry, WooCommerce has 12936 users, and Shopify has 5614.
- Lifestyle Industry, WooCommerce has 18738 users, and Shopify has 30252.
By looking at these stats, we can say that businesses love WooCommerce more than Shopify because it is a secure, fully customizable, and SEO-friendly platform.
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